Deciding to ditch alcohol can feel like a HUGE statement. 

‘Oh God, everyone will think I’m a raging alcoholic’, or maybe ‘if I say I don’t drink, but then I start again, I’ll have failed’.

Those thoughts can be crippling. 

But sometimes we set our goals too specifically, and in doing so we talk ourselves out of them before we’ve even got off the starting blocks.

What if the goal wasn’t to ditch the booze, but to find better ways to self-care, to self-soothe, to show yourself a whole heap of self-love?

Because, ultimately, it’s kinda the same thing.

Changing your relationship with alcohol doesn’t mean you have to tip everything down the sink in a blaze of ‘new me’ defiance (although you can if you want). It can just mean thinking, observing, nurturing, and then plotting a new path as all that understanding unfolds. 

Big old lines in the sand can give us a tremendous kick when they work, but if they’re stopping progress then… what’s the point? Those small steps we take ultimately...

Want to work on your wellbeing? Start by ditching the self-flagellation, my friend.

We women are experts in telling ourselves to ‘do better’. We constantly beat ourselves up for never being ‘enough’, for never getting things quite ‘right’. We’re utterly unforgiving.

I get it – I was expert level in it too!

And that’s why I drank. Because I was drowning under the unrelenting pressure of modern womanhood and I’d learned, from a very young age, that alcohol was my band-aid of choice.

My beginnings

If you don’t already know, I was born in the UK but grew up in Africa. My parents didn’t drink any more than any of their friends, BUT my grandparents started each day with a Gin and Cinzano. And, at the ripe old age of 13, I was allowed to start drinking too.

I don’t blame any of them. The received wisdom back then was that, ‘if we let them drink with us then they'll be used to alcohol and better able to manage themselves’. Unfortunately, that didn’t work out so well….

In my 20s I moved ...

Stop ‘quitting’ alcohol

So often, when we think about how we want to enhance our lives, we start with all things we need to ‘stop’. We set about decluttering our inner workings like they’re an overstuffed wardrobe. 

Energised and ruthless, we chuck out everything ugly and ill-fitting – all the things we no longer want to be part of who we are. Until, exhaustion hits.  Then we look around at the mountains of odd socks and resistance bands, and – overwhelmed by fatigue and futility – we decide to come back to it tomorrow, and tomorrow and tomorrow…

Because in picking that enormous battle, we had already lost.

Great ideas don’t become sticky changes through willpower – by bloody-mindedly ploughing through something awful – change happens when we set our sights on a new horizon. When we’re motivated by hope and optimism.

We have to believe with all our hearts that what’s on the other side is better because, when that happens, getting there isn’t painful and isn’t a battle – it’s a jou...

I call bullsh*t on alcohol

Hello and welcome to Emma’s alcohol-free paradise; a place of sunshine, rainbows and eternal joy.

Juuuuuust kidding.

Alcohol-free or not, life is life. Immense highs, the lowest of lows and everything in between. And that’s a daunting prospect, especially without our trademark ‘safety net’.

Except our relationship with alcohol has never been, and never will be, ‘safe’. It’s a sneaky little devil, dressing up as a solver of problems while it lights fires all around us.

And still, it manages to convince us that we ‘need’ it. That life will be worse without it. 

I call bullsh*t. 

Alcohol takes more than it gives

The first step to that rainbow-filled AF world is to recognise (as above) that our perception of alcohol is TOTALLY skewed. It is not our friend, it is not a band-aid and it will be no loss. 

Why is that important? Because perception and positive mental attitude are critical to our success. Doubting me? Then trust the science…

According to the ...